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Uncle Ben's name dropped from rice brand after logo criticised as racial stereotype

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Several companies have retired racial imagery from their branding in recent months. Making the change, Mars said it was time to "make meaningful changes". | ITV National News
Several companies have retired racial imagery from their branding in recent months. Making the change, Mars said it was time to make meaningful changes.

Packaging Design and Racial Stereotyping

Mars rebrands Uncle Ben's to remove 'inequities' associated with rice product

Mars drops Uncle Ben's, reveals new name for rice brand, National

Uncle Ben's to 'evolve' its brand identity

Aunt Jemima rebrands as Pearl Milling Company - Marketplace

Changing logos is a start, but experts say racialized brands need to do even more - National

Mars drops Uncle Ben's brand image after racial stereotyping row

Uncle Ben's new name announced in move to avoid racial stereotypes, Business News

After Aunt Jemima, Uncle Ben and Mrs. Butterworth feel the heat

Ben's Original - Wikipedia