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The Anti-Normcore, Anti-Basics Minimalism of A.P.C.

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A new anthology from the cantankerous founder of the French clothing company makes the case for “no-fashion fashion” that doesn’t sacrifice quality or craft.
Carrie Battan on A.P.C. and its cantankerous founder, Jean Touitou, whose new book “Transmission” makes the case for “no-fashion fashion.”

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